Technology for Sustainability
Автор: ITBBerlin
Загружено: 2025-03-06
Просмотров: 218
Описание:
The latest developments in how technology is used to promote more sustainable behaviours. Examples of how data science and AI is used to capture behavioural data, to inform new ways to communicate sustainability and to nudge consumers, and to inform policy. With an update of how regulation such as the Consumer protection directive and the Green Claims Directive affect the challenges and opportunities in tech-driven sustainability. #Technology #Sustainability #Customer Behavior #Digitalization #decarbonisation
Moderator:
Dr. Xavier Font - Professor bei University of Surrey, UK
Panelist:
Danielle D’Silva - Director, Sustainability bei Booking.com
Olivier Girault - Head of Sustainability Solutions bei Amadeus
Quim Martínez Bosch - VP Global Tourism Segment lead bei Mastercard
Olivier Ponti - Director, Intelligence & Marketing bei ForwardKeys
José Ruiz Pardo - CEO bei Goli Neuromarketing
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