The B2B Cohort, Member Updates, February 17, 2026
Автор: Richard Clifford Consulting
Загружено: 2026-02-17
Просмотров: 7
Описание: We began with a discussion on innovation and the rapid pace of change in the technology landscape. Updates were shared on a “Sales Accelerator” sprint designed to assist clients with pipeline deals, as well as upcoming sales-focused sessions and events. Attendees highlighted efforts in digital transformation, business preparedness, and the importance of a strong presence on professional platforms. The group discussed strategies for business resets, adapting to AI-driven market shifts, and addressing the evolving needs of entrepreneurs and small- to medium-sized businesses. There was also a focus on supporting clients in scaling and professionalizing sales operations through analysis, action plans, and talent management. We discussed the impact of AI on junior roles and examined marketing, raising concerns about job security and the need to maintain clear messaging. The meeting concluded with reflections on the balance between marketing strategy and tactical execution, emphasizing the value of self-awareness, continuous education, and strategic networking.
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