Do I Need a Niche as a Creative? (After 25 Years in Design)

Описание: ✅ Grab my free Book Cover Design StepList - a checklist to keep cover projects on track (from idea to final export):
https://gardenshedcreative.com/steplist

Do you really need a niche as a creative?
After 25 years working as an illustrator, book cover designer, document designer and all-round creative, I’ve wrestled with this question more times than I can count.
We’re constantly told to “pick a lane”, “niche down”, and specialise if we want to succeed.
But what if being multi-skilled is your superpower?

In this video, I talk honestly about:
The pressure to specialise
The reality of being a multi-skilled creative
The advantages (and downsides) of not choosing one lane
And whether niching down is actually necessary
If you’ve ever felt scattered, behind, or unsure whether you should focus on just one thing, this is for you.

If you’d like to talk things through properly, I’ve opened up a few free 30-minute clarity calls. No pitch, just a cool convo over a cuppa.
You can book one here:
👉 https://calendly.com/gardenshedcreati...

☕️ Support the channel:
https://buymeacoffee.com/gardenshedcr...

Subscribe if you’re building a creative life with more freedom, resilience, and clarity.