How Marketing Leaders Can Unlock the Full Potential of AI | Adobe for Business
Автор: Adobe for Business
Загружено: 2025-10-03
Просмотров: 1805
Описание:
Learn how AI is transforming marketing—and how your brand can stay ahead. Adobe Enterprise Chief Marketing Officer Rachel Thornton shares strategies for maximizing AI investments to build better, more engaging customer experiences.
Topics covered include:
00:05–Exploring AI is sparking a new era of bold, tech-driven marketing possibilities.
00:25–How AI-powered personalization and creative workflows drive better customer experiences.
00:52–Why a strong data foundation is essential for scaling AI-powered personalization and segmentation.
01:09–The impact of a culture of experimentation on scaling with AI.
01:28–Ways AI amplifies your teams’ agility, efficiency, and overall impact.
Learn about Adobe AI for Business: https://business.adobe.com/ai.html
Learn about Adobe's leading insights: https://business.adobe.com/resources/...
Learn more about Adobe for Business: https://business.adobe.com/
Adobe Experience Cloud gives you the integrated tools you need to excel in cross-channel marketing, digital advertising, audience and data optimization, and more. Explore our capabilities here: https://business.adobe.com/
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