How to get started as a Web Analytics Consultant

Описание: Here are 5 things you need to do to get started as a web analytics consultant. Read full post here - https://goo.gl/Nctsk2

1) Set your targets
How can you hit your target income?

As a web analyst, targets should be a familiar topic. Your income target is the yearly amount of income your business needs to generate for you to make a living.

To figure out how you are going to hit your target income you have to calculate the hourly value of your work.

We can use an income model from our Agency Jumpstart Course to help you find your hourly rate.

Target hourly income calculation
In this model, we estimate that you can work 2,000 hours in a year. 2,000 hours equates to 50 standard 40-hour work weeks.

Most consultants are billable about 75% of the time they are working.

With those numbers in place, here’s how to calculate your hourly target rate:

Add your business overhead to yearly income target.
Then multiply the number of hours you can work (2,000) by 75% to calculate your billable hours.
Divide the sum of your income target plus your overhead by your billable hours
The result is your target hourly rate

2) Choose a business model

You need to choose a business model. Your business model will determine how you get paid.

One of the most common consulting business models is the monthly retainer.

A monthly retainer has many advantages over project or hourly based revenue models.

To see how the monthly retainer model works, we can use another tool from Agency Jumpstart Course (AJC).

The AJC spreadsheet helps you calculate:

-How many clients you need to land to hit your target income.
-How much overhead you can have in your business.
-And how much cash you’ll be able to generate each year.

You can download this spreadsheet here -https://goo.gl/Nctsk2


3) Develop relationships

Being a consultant is a relationship business. The more relationships you have, the better your chances of sealing deals and reaching your income targets.

To develop business relationships, you need to put yourself out there. You have to let your network know about your business.

Here are some things you can do to help create more business relationships:

Start a blog.

Publishing blog posts can be a great way to become a thought leader in your niche.

You can also blog about how web analytics can help solve common problems. Remember, most people don’t even know what a web analytics consultant does. Relating your service to everyday problems will help your audience understand your value.

Create an email newsletter.
Even if you only have a small email list, a newsletter is a great way to stay in touch with your audience. You can use your email list to share your blog posts. Or you can use your email list to ask your audience questions. Learning about your email subscribers will help you build a stronger relationship with your audience.

There are many ways to let people know what you’re doing. As a consultant, you’re in charge of your business development.

Make sure to put yourself out there and let people know how you can help them.

Want to learn more about how to cultivate business relationships?
Join the 90 relationships in 90 days program. This is a free and private group where we work on building one new business relationship a day, for the next 90 days. If you want to join our 90 in 90 group send us a message at [email protected].

4) Choose a niche

Once the business starts coming in, you’ll notice a wide range of need for your services.

Read full post - https://goo.gl/Nctsk2