1182Mkt-Value Add, Customer Sat, Mkt Strategies.... 2/12

Описание: In this second video of our 12-part business learning series, we go deeper into real-world marketing by focusing on customer value, value add, customer satisfaction, relationship marketing, and marketing strategy—essential concepts every entrepreneur, manager, or business student should know. Learn how customers (not companies) determine value, how to enhance products beyond simple pricing, and why long-term success requires understanding customer expectations and building relationships. We also discuss what truly defines a marketing strategy (hint: it's not just about selling!) and why every company must involve the entire organization—not just the marketing department—to align with customer needs. Whether you're starting a business, studying management, or looking to grow your role at work, this video provides clear, actionable insight from a retired executive with decades of real experience.

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Disclaimer: This is NOT business or investment advice. It is information based on past / current thinking about business, and personal experience. Information is offered as-is. Laws and business conditions change, it is up to the viewer to determine if the information remains current and if it is applicable to their situation. Viewing this video is the viewer's agreement to these terms and conditions. All characters / businesses appearing in this work are fictitious. Any resemblance to real persons, living or dead, or companies operating or closed, is purely coincidental.

#CustomerValue #MarketingStrategy #BusinessLearning #RelationshipMarketing