Innovative Lives: Gary Brantley

Описание: This program was recorded live on October 21, 2024, at the Smithsonian's National Museum of American History.

Meet Gary Brantley, Senior Vice President and Chief Information Officer (CIO) for the National Football League (NFL).

Working with numerous technology partners, Brantley and his team develop data-driven solutions that power various aspects of the league’s operations, including television, radio, and streaming broadcasts, secure coach-to-coach communications, instant replay, NextGen Stats and historical record-keeping, the NFL’s extensive media archive, and player health and safety analytics.

Since joining the NFL in October 2022, Brantley also established the NFL Innovation Hub, a think tank in which the league and its 32 teams evaluate emerging technologies such as generative AI and augmented reality to understand how they might enhance game play and the fan experience. For example, the Innovation Hub has tested Hawk-Eye’s optical ball-tracking solution as a possible replacement for the traditional chains that officials use to determine the first-down line-to-gain.

The conversation is moderated by Dan Kaufman, managing director for sports technology at Sports Business Journal.