Smart Luxury Under AED 2 Million | Bhaskara Santosh on launch of Art House Hills Arjan

Описание: Art House is a 100-year-old hospitality brand from Manhattan, New York, known for blending art, culture, and refined hospitality. In this exclusive Finance 360 conversation, we speak with Bhaskara Santosh, following the launch of Art House Arjan, to understand the vision behind bringing branded smart luxury real estate to Dubai’s sub-AED 2 million segment.

The discussion explores why the under AED 2 million price segment continues to perform consistently across market cycles, and how this category is emerging as the most resilient and scalable opportunity in Dubai’s real estate market. Santosh explains why ultra-luxury is no longer the only growth story, and how value-driven, well-designed projects are becoming the spearhead of future development.

The conversation also dives into:

1. The concept of smart luxury and why it matters

2. How branded amenities drive long-term appreciation

3. Why Arjan is emerging as one of Dubai’s most undervalued investment locations

4. The importance of livability, wellness, and tenant demand

5. Dubai real estate growth outlook for 2026

With insights backed by market data, infrastructure development, and investor behaviour, this interview offers a grounded perspective on where Dubai’s property market is headed next.

Project Location: Art House Arjan, Dubai
The Finance 360 exclusive interview

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