Inside Industrial Cable Robots | E148

Описание: Guest: Frederic Vachon

00:00 – Intro: Why niche focus matters for startups
00:15 – What does “multifunctional cable robotic OEM” actually mean?
00:45 – Why being generic is a mistake for hardware startups
01:22 – From “we do everything” to real customer problems
02:02 – Why generic trade shows don’t work
02:31 – How listening to customers reveals real market demand
03:02 – Building before validating: the hard founder lesson
03:41 – Why invention-first startups struggle
04:10 – When to stop and pivot your startup
04:48 – How patterns emerge from customer conversations
05:01 – How often founders should reassess product-market fit
05:28 – One technology, multiple markets: when to split
06:11 – Why chasing multiple markets kills momentum
06:44 – The “path of least resistance” in startups
07:24 – Visualizing a cable robot (SkyCam explained)
08:04 – Industrial robots vs entertainment robots
08:47 – Why industrial cable robots need 12 cables
09:19 – Supporting heavy payloads in factories
09:38 – Why hardware is harder than software
10:17 – Sales cycle for industrial robotics (12–18 months)
11:01 – Budget approval and enterprise decision-making
11:52 – The three-headed dragon of adoption (finance, ops, users)
12:39 – How long-term enterprise partnerships are built
13:22 – Brownfield vs greenfield factories explained
14:49 – Short-term revenue vs long-term scale strategy
15:30 – Teaching the market about new technology
16:20 – Competing with cranes, gantries, and legacy automation
17:20 – Automating food factories and cleaning tasks
18:36 – Selling outcomes, not technology
19:26 – Are robots becoming mainstream now?
20:25 – Why automation budgets are finally opening up
21:14 – New use cases: nuclear plants and dangerous environments
22:04 – The real milestone: when adoption friction disappears
22:59 – Final thoughts on the future of robotics