The Brainy Business Podcast Episode 23: Behavioral Economics Foundations - Reciprocity
Автор: The Brainy Business
Загружено: 2018-11-23
Просмотров: 62
Описание:
When it comes to giveaways and gifts in your business the behavioral economics concept of reciprocity is all you need to know. Why should your business give gifts? Why does reciprocity matter in the world of behavioral economics and psychology? Because it triggers the subconscious brain to feel in debt and want to give back - it owes you something (which results in increased leads, sales and conversions).
Listen to this episode for lots of examples of reciprocity in business, non profits, silent auctions, elections, and so much more.
GET YOUR FREE DOWNLOAD AND COMPLETE SHOW NOTES AT: https://www.thebrainybusiness.com/23
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