10+ Years on Instagram. This is What Finally Made Me Quit

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I credit Instagram for inspiring me to find landscape photography and push myself to travel. In 2014, Instagram started to shift from an app people used to add filters to their smart phone photos to a social platform where photographers dominated. This was the era when the chronological feed was still alive and before the algorithms changed everything. A place that platformed travel photography, grand landscapes to the masses, and inspired me to leave my home town to explore the world.

This started the golden era of Instagram for photographers. It’s entirely possible I wouldn’t have fallen in love with nature and landscape photography without the inspiration and influence of photographers posting to the platform in 2015. I feel it’s important to give credit to the platform that likely inspired millions to pick up a camera. Many found incredible success, developing their entire business models and outreach simply through a single platform. A platform entirely dedicated to photos where over a billion people, most of which are not photographers, all logging in to potentially see your work. Unlike the majority of other photography platforms such as flickr or 500px, Instagram was made for everyone to share on - not just photographers.

This is why nothing will likely ever replicate the golden era of Instagram. It allowed photographers to reach millions of non-photographers by simply sharing their work. Over the last 5 years photography has slowly died on Instagram, which likely doesn’t come as a surprise to any photographer still using the platform. Is it finally time to quit Instagram all together?

I did and it comes down to three major principles: happiness, business, and ethics.


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0:00 The Golden Era of Instagram
1:15 Does Instagram Make You Happy?
4:30 Is Instagram Good for Your Business?
8:37 Is Instagram Good for the World?
14:20 Why I Finally Quit Instagram