Elevate Show 004: Tyler Burnett of Goat Turf Built a $19 Million Company, Then Got Leukemia at 34

Описание: Tyler Burnett was drafted by the Houston Astros, ran Nissan production lines at 27 with 465 people under him, bought a $11.99 domain on GoDaddy, and built Goat Turf into a $19 million company. Then he was diagnosed with leukemia at 34.

In this episode, Chad and Jason sit down with Tyler — founder and CEO of Goat Turf in Murfreesboro, TN — to talk about what it actually takes to build something from nothing, lead a team through crisis, and come out the other side with a bigger vision than when you started.


0:00:00 – Welcome to the Goat Show: Tyler Burnett Joins Elevate
0:03:06 – Oakland High to the Houston Astros: Tyler's Origin Story
0:08:26 – Five Years at Nissan and the 3% Raise That Changed Everything
0:13:23 – The First Sales Leap: Better Baseball and Going Commission-Only
0:17:42 – Why "Goat Turf"? A $11.99 Domain and a $250 Logo
0:24:43 – First Client, First Check: Lance Strong and $19,500
0:30:34 – From a Gravel Lot to 35,000 Square Feet
0:41:48 – The Athlete's Mindset: How Baseball Taught Tyler to Fail Forward
0:47:42 – The Trust Mountain: What Great Subs Do That Others Don't
0:53:04 – Building a Team That Runs Without You: Hiring and Culture
0:56:06 – Culture Index: The Survey Tool That Changed How Tyler Hires
1:08:02 – The Sprinter Van That Doubled His Monthly Revenue Overnight
1:14:19 – Learning from the Top: Wayne Powers and Mentors Outside Your Industry
1:21:34 – Know Your Numbers: Cash Flow, the Goat Empire, and the Family Office Vision
1:33:40 – Diagnosed at 34: Leukemia, 325 Chemos, and Growing $12M to $19M Anyway
1:44:27 – Life After Cancer: Holistic Health, MTHFR, and What Actually Matters

🌐 www.ElevatePoolPros.com — Community, Courses & Mentorship
🤝 Powered by Hayward