Harvard MBA Explains How to Build a Successful Online Business - Jessica Lackey

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DESCRIPTION:

In this episode, I sit down with one of my favorite no-bullshit entrepreneurs, Jessica Lackey, to talk about what it actually takes to build a successful online business. We dive deep into why most entrepreneurs are gambling with their businesses and how to build a sustainable, meaningful business based on conviction and curiosity.

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ABOUT JESSICA LACKEY:

Jessica Lackey is the founder of Deeper Foundations, a consulting and training firm that helps expertise-based business owners grow and scale sustainable companies rooted in stronger business foundations. She brings a unique blend of corporate expertise and soulful business building, drawing on an MBA from Harvard Business School, a coaching certification from iPEC, and experience at McKinsey & Company and Nike, Inc. Jessica has supported over 200 entrepreneurs through her programs, blending systems thinking, operational rigor, and deep values alignment.

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CONNECT WITH JESSICA LACKEY:

Website: https://www.deeperfoundations.com/
LinkedIn:   / jessica-lackey  
Book: https://www.deeperfoundations.com/casino

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SOCIAL LINKS:

Website: https://coreywilkspsyd.com/
YouTube:    / @coreywilkspsyd  
Substack: https://substack.com/@coreywilkspsyd
LinkedIn:   / coreywilkspsyd  
Twitter: https://x.com/CoreyWilksPsyD
Instagram:   / coreywilkspsyd  

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TIMESTAMPS:
00:00 Why Building an Online Business Feels Like a Gamble
08:10 When the Math Doesn’t Math
13:37 Understanding Your Business Model
39:04 Common Pitfalls of Early Entrepreneurship
51:10 Languaging, Frameworks, and Resonating with the Right Audience
56:33 The Power of Curiosity and Conviction
01:16:22 Leaving the Casino of Business
01:25:47 Creating an Impact with Your Work
01:36:14 Dealing with the Fear of Ridicule
01:40:45 The Harsh Truth About Building a Business
01:59:35 Advice on Building a Successful Business
02:05:09 Final Thoughts

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Disclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, therapy, diagnosis, or creates a professional-client relationship. As an Amazon Associate, I earn from qualifying purchases. Other links may also be affiliated links.