The Psychology of Selling: Understanding Motivation Beyond the Product

Описание: Sales is far more than a transaction—it is the ability to understand human motivation and guide decisions with intention.
The classic “sell me this pen” exercise reveals a key principle: great salespeople do not wait for demand; they create it through relevance, clarity, and value.

At BizCivitas, we emphasize building meaningful conversations, strengthening professional networks, and mastering the art of persuasion. Every interaction is an opportunity to influence, connect, and move closer to your goals.

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