Miu Miu Upcycled

Описание: Discover the fourth limited edition Miu Miu Upcycled collection: Denim and Patch bags. This launch coincides with a Chinese New Year campaign featuring polo shirts, cardigans, cashmere slips, and the iconic Wander and Arcadie bags.

For 2024, the focus is on pre-2000 jeans, chosen for their unique color, weight, and fading levels. These jeans are deconstructed and refashioned by hand, preserving outer seams and maximizing fabric reuse. The collection includes wide-legged jeans, trucker jackets, bra tops, shorts, and accessories.

Flower embroideries, inspired by 1950s haute couture and first seen in the Miu Miu Spring/Summer 2022 runway, are now black with hand-sewn silk chiffon petals, faceted beads, and black crystals. Garments feature a leather label with the Miu Miu Upcycled logo and an internal tag.
For the first time, the collection includes bags crafted from leather remnants from previous Miu Miu designs.

First launched in 2020, Miu Miu Upcycled celebrates vintage clothing and circular design, blending history with contemporary fashion. The initiative began with unique vintage dresses, followed by a Levi’s collaboration and leather jackets.

Miu Miu partners with the Aura Blockchain Consortium, ensuring each piece in the 2024 collection has Aura Blockchain verification.

Discover the #MiuMiuUpcycled collection here: https://tinyurl.com/3v5x8c5m

Featuring Ever Anderson.
Directed by Jet Swan.
Creative direction by Edward Quarmby.
Styling by Lotta Volkova.

#MiuMiuUpcycled #MiuMiu #Jeans #Denim

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