SEO Metrics Explained: Which Ones To Track [A Complete Guide]

Описание: In this video, I tell you which metrics you should be tracking, why it’s necessary for SEO and how it can help your business or clients improve their ranking in the search engine results.

For more details and SEO metrics: https://fatjoe.com/seo-metrics/

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An SEO metric is a variable that captures a piece of data, relevant to the performance of your pages in the search engine results.

// Why Are SEO Metrics Important?
Having an understanding of the businesses current position, as well as being able to identify those parts of the strategy that are and aren’t working will enable you to:

► Attract more leads
► Correct problems with your current SEO strategy
► Develop more relevant content for your audience
► Enhance your page experience
► Among many others

Here's how to measure SEO performance with SEO metrics:

// Link Authority Metrics you should use within your SEO analytics:

Domain Link Authority Metrics - measure the perceived authority of your website.

1 / Domain Authority (DA) - Moz
2 / Domain Rating (DR) - Ahrefs
3 / Trust Flow (TF) - Majestic

Webpage Link Authority Metrics -measure the authority of specific webpages

1 / Page Authority (PA) - Moz
2 / URL Rating (UR) - Ahrefs
3 / Citation Flow (CF) - Majestic

// Keyword Research Metrics for SEO tracking and SEO monitoring:

1 / Search Volume
2 / Keyword Difficulty
3 / Current Search Position
4 / Click Through Rate (Keyword)

// Engagement Metrics to measure SEO results:

1 / Organic Traffic
2 / Organic Bounce Rate
3 / Average Session Duration

// Conversion Metrics to measure SEO effectiveness:

1 / Organic Conversion Rate
2 / Click Through Rate (Website)

// Technical SEO Metrics:

1 / Page Loading Speed
2 / Crawlability

// SEO Positioning Metrics:

1 / Indexed Pages
2 / New Backlinks & Referring Domains
3 / Ranking Keywords

Keeping track of key metrics is critical for your SEO strategy.

Doing so allows you to better use your marketing budget, improve your search visibility, adapt to changes in Google’s search ranking algorithms and boost your local visibility.

Now all you need to do is start using these metrics for measuring SEO performance!

You can find more details on all the SEO metrics mentioned in this video on our website:
https://fatjoe.com/seo-metrics/

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TIMESTAMPS
00:00 Intro
00:37 What Are SEO Metrics & Why Should You Care About Them?
01:17 Link Authority Metrics
02:00 Domain Authority (DA) - Moz
02:57 Domain Rating (DR) - Ahrefs
03:58 Trust Flow (TF) - Majestic
04:55 Webpage Link Authority Metrics
05:06 Page Authority (PA) - Moz
05:30 URL Rating (UR) - Ahrefs
06:03 Citation Flow (CF) - Majestic
06:32 Keyword Research Metrics
06:53 Search Volume
08:31 Keyword Difficulty
09:47 Current Search Position
10:37 Click Through Rate (Keyword)
11:21 Engagement Metrics
11:30 Organic Traffic
12:03 Organic Bounce Rate
12:51 Average Session Duration
13:36 Conversion Metrics
13:38 Organic Conversion Rate
14:22 Click Through Rate (Website)
15:30 Technical SEO Metrics
15:42 Page Loading Speed
16:03 Crawlability
17:24 SEO Positioning Metrics
17:26 Indexed Pages
18:15 New Backlinks & Referring Domains
19:00 Ranking Keywords
20:01 Outro

#seo #digitalmarketing #seometrics

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