Enterprise Internal Comms Trends: What Leading Teams Are Doing Differently in 2026 | Modern Comms

Описание: In this episode, Chris Brennan and Dana Feldhacker discuss the evolving landscape of internal communications, focusing on the challenges and strategies that enterprise organizations face in 2026. They explore the importance of personalized communication, the role of technology and AI, and the need for strategic approaches to engage employees effectively. Dana shares insights on common pitfalls in communication rollouts, the significance of video content, and the metrics that matter for measuring success. The conversation also touches on the democratization of content creation and the importance of being bold in communication strategies.


Takeaways
Internal communications are evolving to meet modern employee expectations.
Personalization and consumer-grade communication are becoming essential.
Video content significantly enhances comprehension and engagement.
AI is transforming how organizations create and manage content.
Change management is critical for successful tech rollouts in communications.
Engagement metrics should focus on understanding and action, not just views.
Democratizing content creation empowers employees and enhances communication.
Strategic communication is necessary for effective internal messaging.
Rethinking channel mix is vital for reaching diverse employee groups.
Being bold in communication can accelerate organizational strategies.

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