Political Pollsters: The Art & Science of Public Opinion featuring Mark Blumenthal

Описание: Public opinion in 2012 was on display like never before, making this the most measured campaign cycle in history. But the flurry of numbers often produced confusing story lines and contradictory results. This panel sorts through the noise to understand what's driving the proliferation of polls, what role methodology plays in shaping results, and what worked (and what didn't) for pollsters and the public.

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