Why Content Marketing is Important For Your Print Shop

Описание: Dom of Superior Ink chats with us about his content marketing strategy and how he considers marketing to be a gamble. We also discuss the challenges in making your print shop sustainable and what you can do to change that.

Superior Ink Shop Tour:    • How Superior Ink Manages Their 15,000 Sq. ...  

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Bruce Ackerman
  / bcackerman   /   / bcackerman_  

Steven Farag
  / stevenfarag   /   / steven.ink_  

00:00:00 Intro
00:02:59 Why Video Content?
00:05:55 Reconfiguring your shop
00:10:43 Taxes
00:16:59 Finance or Buy Out?
00:18:01 Profit First
00:22:30 Separate Companies
00:28:04 Pricing Fulfillment
00:31:04 Video Content
00:37:17 The Risk
00:43:52 Marketing is Gambling
00:56:22 Sustainability

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