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Quid Live Webinar: Chipotle x Quid
Автор: Quid
Загружено: 2025-07-18
Просмотров: 19
Описание:
When the pandemic upended the restaurant industry, Chipotle moved fast—not just operationally, but analytically. In this session, Jennifer Savage, Senior Analyst of Social Intelligence, breaks down how Chipotle used NetBase Quid to understand changing customer needs in real-time and shape business decisions accordingly.
From rethinking safety messaging to launching new products like cauliflower rice and "Chipotle Together" Zoom lunch events, the team stayed nimble, relevant, and customer-obsessed—even as sentiment and behavior shifted daily.
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