DV Live: Driving Results with AI: Performance in the Age of Intelligence
Автор: DoubleVerify
Загружено: 2025-06-24
Просмотров: 156
Описание: As AI continues to transform in advertising, brands are rethinking how to boost performance and efficiency while navigating a rapidly changing landscape. In this DV Live at Cannes conversation, DV's Anna Forbes and Mediaplus UK's Celine Saturnino discuss how AI is reshaping performance marketing and explore strategies for harnessing its full potential.
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