Why Your Personal Brand Might Be Worth $0 (Unless You Do This)

Описание: The cold hard truth about building a successful online business around your personal brand is when it comes time to sell, it might be worth absolutely nothing.

In this eye-opening interview, Matt Raad sits down with Greg Elfrink from Empire Flippers, who reveals why personally branded businesses rarely sell, and the exact steps to avoid falling into the “exit trap.”

Greg has helped over 93 people become millionaires through online business exits and out of 2,500+ deals, only 5 were personal brands. Why? Because they are nearly impossible to sell (unless you do the things he suggests)

00:00 Intro – Why personal brands can’t sell
03:20 “Only 5 out of 2,500” — the shocking stat
07:55 The 6-pack influencer problem
12:40 Greg’s real-life brand transition strategy
18:30 Building faceless marketing funnels
24:00 Testing AI avatars & deepfakes
30:45 When to start exit planning
35:10 Key advice for buyers of personal brand businesses

#PersonalBrand #ExitStrategy #GregElfrink #MattRaad

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Hi, I’m Matt Raad, co-founder of the eBusiness Institute.

If we haven’t met, I help everyday people build digital businesses... often starting as side hustles... and turn them into real assets. I’ve spent a 15+ years buying, building, and selling online businesses, and now I focus on teaching practical digital skills that can give you more freedom and more options in life.

What I'm passionate about is showing people that you don’t need to follow the traditional path to create wealth. With the right strategy, a digital business can start small and grow into something very significant. If you’re willing to learn and take action, the opportunities are there for you.

Those who say it can’t be done usually just haven’t seen what’s possible, but plenty of people are out there doing it already.

If you want to build websites... go here: https://www.ebusinessinstitute.com.au...
If you want to buy websites... watch this free class: https://ebusinessinstitute.com.au/ref...
If you want to make semi-passive income from digital real estate... enrol here: https://go.ebusinessinstitute.com.au/...