Insights of retail success with Freestyle Snacks | Podcast

Описание: Curious about how to break into retail and make your product stand out? In this podcast, Grace Kennedy discusses the journey of launching Freestyle Snacks, a premium olive snack brand founded by Nikki Seaman. As the founder and CEO, Nikki shares her insights on navigating the complexities of retail distribution, the importance of data-driven decision-making, and the innovative strategies that have propelled Freestyle Snacks into stores like Whole Foods and Delta Air Lines.

Learn how Nikki leveraged her background in consulting to identify market opportunities, the significance of sampling and promotions, and how to build effective relationships with retailers. If you're looking to elevate your brand's presence in the market, this episode is packed with valuable advice!

If you prefer, go directly to key topics:
02:35 What was the inspiration for Freestyle Snacks?
09:45 Approaching retail distribution
12:15 Importance of data-driven decisions
22:03 Future plans for Freestyle Snacks

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