Data Collection - Types, Methods & Tabulation
Автор: KUMARI'S COMMERCE HUB
Загружено: 2026-01-12
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📍 Key Topics in this Lecture:
✅ Primary vs. Secondary Data: Understanding relevance, cost, and bias.
✅ Questionnaire vs. Schedule: A deep dive into who fills the form and why it matters.
✅ Practical Methods: Interviews (Structured/Unstructured) and the Observation Method.
✅ Pilot Testing: Why you must "pre-test" your survey.
✅ Tabulation: Turning "messy" data into organized columns and rows.
#DataCollection #BusinessResearch #LucknowUniversity #MComNotes #NETJRF #PrimaryData #SecondaryData #Tabulation #ResearchMethodology
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