🏭 Zinc Flake Technology at Tata Rudrapur Exhibition | Experience-led coating innovation

Описание: The Rudrapur Technical Exhibition provided an excellent platform to engage with Tata Motors teams, Tier-1 manufacturers, and fastener suppliers and showcase the real capabilities of zinc flake coating technology. ⚙️✨

In this video, we highlight how Aum Dacro Coatings approached awareness creation through experience, clarity, and technology.

🎯 Purpose of participation

Our goal was to help visitors clearly understand:
✔️ How zinc flake coatings differ from conventional zinc plating
✔️ Why OEMs are increasingly approving zinc flake for critical applications
✔️ How performance, sustainability, and reliability come together

🧪 Experience-driven demonstrations

To simplify complex coating science, we showcased:
🔹 Live testing equipment explaining tests at each coating stage
🔹 Coating journey samples, showing performance improvement step by step
🔹 VR-based visualization, explaining what happens inside the coating process — something not easily seen otherwise

These tools helped bridge the gap between awareness and understanding. 👓🛠️

🔍 Key technical discussions

The exhibition enabled meaningful conversations around:
✔️ Hydrogen embrittlement–free coating process, critical for high-strength fasteners
✔️ Superior Salt Spray Test (SST) performance at lower coating thickness
✔️ Friction control and torque consistency
✔️ Suitability for critical fasteners meeting OEM requirements

📈 Key observations

🔹 Many customers were already aware of zinc flake but gained confidence through live demos
🔹 Visual tools like VR significantly improved technical clarity
🔹 OEM-driven approvals are accelerating the shift from electroplating to zinc flake
🔹 Regional technical exhibitions are highly effective for early-stage technical engagement and relationship building

✅ Overall outcome

The Rudrapur Technical Exhibition successfully met its objective of educating customers, building trust, and demonstrating technical depth.
It reaffirmed the importance of experiential, technology-led engagement in accelerating adoption of advanced coating solutions.

📌 Watch the video to see how innovation, interaction, and insight come together on the exhibition floor.

🔖 Hashtags

#zincflake #technicalexhibition #tatamotors #surfaceengineering #fastenertechnology #corrosionprotection #manufacturinginnovation #industrialengagement #oemapproved #engineeringexplained #makeinindia #coatingtechnology