Product | IIMT College of Management ,Greater Noida
Автор: IIMT GROUP OF COLLEGES
Загружено: 2024-05-06
Просмотров: 174
Описание:
What is a product?
The product is a bundle of satisfaction that a customer buys.
It represents a solution to customer problems.
What is a product mix?
The number of products carried by a firm at a given point in time is called its product
mix.
Product Line:
It refers to a group of products clubbed together by virtue of satisfying a particular
class of needs, being used together or distributed through the same channels, or
processing common physical or technical characteristics.
Branding:
An organization’s use of a name, phrase,
@IIMTGroupofColleges
#iimtindia #iimtnoida
Lecture on "Product" by Ms. Nidhi Gaur, Assistant Professor, BBA Department, IIMT College of Management, Greater Noida.
Call us: 9717015300
Website: https://iimtindia.net/
Facebook: / iimtmeerutgreaternoida
Instagram: / iimtindia
Twitter: / iimtnoida
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