Hermès Under Fire: Birkin Bags, Buyer Profiling & Industry Scandals

Описание: Hermès is once again at the center of controversy — and this time, it’s not just about Birkin bags.
In this video, I break down the latest reports claiming Hermès employees may be profiling customers, allegedly looking up home addresses and public social media profiles to decide who is “worthy” of buying a Birkin or Kelly bag. Yes — even if you have the money.

But this story doesn’t exist in a vacuum.

I also talk about:
• The U.S. antitrust lawsuit filed against Hermès over Birkin sales practices — and why it was ultimately dismissed
• How exclusivity in luxury fashion is enforced behind the scenes
• Other recent luxury brand scandals, from labor exploitation to misleading ethical claims
• What all of this says about privacy, power, and gatekeeping in high-end fashion today

Luxury has always been about aspiration — but when does exclusivity cross the line?

Let me know what you think in the comments:
Should brands be allowed to decide who “deserves” their products?

#hermesbirkinscandal
#hermeslawsuitbirkin

🔗 Sources & Further Reading
– Hermès accused of profiling Birkin buyers (Newsweek)
– Hermès Birkin antitrust lawsuit explained (AP / Bloomberg Law)
– Italian luxury supply chain investigations (Reuters)
– Additional reporting linked below.

💬 Join the conversation
If you enjoy deep dives into fashion, luxury culture, and what’s really happening behind the scenes, don’t forget to like, subscribe, and share.

Sources:
Hermès reportedly investigating if buyers are “prestigious enough” — Newsweek: https://www.newsweek.com/hermes-repor...
Hermès accused of checking buyers’ addresses & profiles — Deccan Chronicle: https://www.deccanchronicle.com/lifes...
Hermès employees allegedly Google clients’ addresses —https://www.complex.com/style/a/jaela...
Hermès staff reportedly screen client addresses & social media — LatestLY: https://www.latestly.com/lifestyle/he...

Other Luxury Brand Controversies:
Loro Piana placed under court administration over labor exploitation — Reuters: https://www.reuters.com/business/reta...
Gucci, Chloé & Loewe fined for price-fixing — AP News: https://apnews.com/article/9713e285e4...
Armani fined for worker rights failings — The Times: https://www.thetimes.co.uk/article/ar...


About the U.S. Birkin Lawsuit
Hermès sued in California over alleged restrictions on Birkin bag purchases — AP/Local reporting: https://www.opb.org/article/2024/03/2...
Hermès’ Birkin antitrust lawsuit dismissed by U.S. court — Bloomberg Law: https://news.bloomberglaw.com/litigat...
Hermès Birkin bag antitrust case dismissed with prejudice — APLF report: https://www.aplf.com/2025/09/23/usa-j...

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Disclaimer:
The content of this video is provided for commentary, educational, and entertainment purposes only. The information discussed is based on publicly available reporting and does not represent verified facts beyond what has been reported by reputable media sources. I am not affiliated with, employed by, or in possession of insider information regarding Hermès or any other brands mentioned. All references to alleged conduct are clearly stated as allegations. No claims of wrongdoing are being asserted as fact.

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