The Blueprint Podcast Series by amber | Episode 2: Jason Fort (Asset Living)

Описание: In this episode, Abhishek Bajaj gets up close and personal/connects with Jason Fort, Executive Vice President of Business Development at Asset Living, for a wide-ranging conversation exploring how technology in student housing has transformed over the past three decades, the importance of people-centric leadership, why listening to residents remains central to delivering meaningful student experiences, and more.

Drawing from real-world examples, including lessons from brands like Apple, Jason shares his valuable perspective on building trust, maintaining consistent communication, and creating memorable university experiences for Gen-Z, alongside personal stories from his journey in the student housing industry.

If you’re looking for actionable takeaways on student housing marketing and adapting to evolving student preferences to build experiences that truly last, this one’s for you.

Stay connected with amber:

LinkedIn: [linkedin.com/company/amberstudent/](  / amberstudent  )

Instagram: [instagram.com/amberstudent/](https://www.instagram.com/amberstuden...)

Facebook: [facebook.com/amberstudent/](  / amberstudent  )

In case of any questions or feedback, write to us at [[email protected]](mailto:[email protected])

The next chapter of The Blueprint Podcast Series by amber is coming soon – stay tuned!

*Chapter Timestamps:*

00:00–00:40 Episode Highlights & Key Moments

00:41–01:56 Introduction

05:42–9:59 What Student Centricity Means for Asset

10:00–14:21 How Asset Living Creates Memorable Student Experiences

01:57–05:41 Then vs Now: The Evolution of Student Housing

14:22–18:43 The Significance of Listening and Communication

18:44–22:04 The Role of Brand as a Lifestyle for Gen Z

22:05–23:40 How Asset Connects with Residents

23:41–27:16 Jason’s Take on Responsible Property Management

27:17–34:43 Why Jason Chose Student Housing

34:44–38:18 Modern Technology in Student Housing

38:19–41:32 What Sets Asset Apart

41:33–43:41 Jason’s Recollection of Asset’s Growth

43:42–47:42 Multifamily Housing vs Student Housing

47:43–52:31 How to Understand and Connect with Gen-Z

52:32–55:35 Building a Career in Student Housing: Jason’s Advice

55:36–56:17 Final Thoughts & Wrap-Up