Yum! Brands: The Company Behind KFC, Taco Bell, and Pizza Hut
Автор: Business Casual
Загружено: 2016-07-01
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Yum! Brands is the world's fast-food conglomerate of the century. Here's how they did it. Yum! Brands (formerly Tricon Global Restaurants) is an American fast-food company. Yum operates the licensed brands Taco Bell, KFC, Pizza Hut, and WingStreet worldwide.
KFC was founded by Colonel Harland Sanders, an entrepreneur who began selling fried chicken from his roadside restaurant in Corbin, Kentucky during the Great Depression. Sanders identified the potential of the restaurant franchising concept, and the first "Kentucky Fried Chicken" franchise opened in Utah in 1952. Taco Bell was founded by Glen Bell, who first opened a hot dog stand called Bell's Drive-In in San Bernardino, California in 1946. Pizza Hut was founded in June 1958 by two Wichita State University students, brothers Dan and Frank Carney, as a single location in Wichita, Kansas. PepsiCo acquired Pizza Hut in 1977.
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📚 If you enjoyed this video about Yum Brands and want to learn even more, we recommend you read the book "Taking People with You: The Only Way to Make Big Things Happen," by Yum! co-founder David Novak 👉 https://amzn.to/42EsO6y
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