Tactical Empathy & Mastering Negotiation with Yascha Noonberg - Open House Ep. 1

Описание: In this debut episode of Open House, we sit down with seasoned real estate broker Yascha Noonberg to explore what truly makes a great negotiator. Hint: it’s not about winning — it’s about understanding.

Yascha shares real-world stories from his practice, from saving deals on the verge of collapse to building trust with skeptical clients. We talk about “tactical empathy,” navigating emotionally charged transactions, and why getting your client to say “That’s right” can be the most powerful negotiation tool you have.

🎙 Hosted at Living Room Realty, this conversation is full of insights for real estate professionals (and anyone in a people-first business) who want to build stronger relationships, close smoother deals, and practice empathy-driven communication.

🔑 Topics include:

How to uncover hidden motivations

The power of listening over persuading

Navigating online leads with transparency

Turning tough transactions into lifelong client relationships

Tactical empathy in action — with clients, agents, and even your kids

📘 Mentioned in this episode: Never Split the Difference by Chris Voss

👉 Whether you're new to the business or a veteran looking to deepen your practice, this episode offers concrete strategies for leading with care, clarity, and connection.


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