The Right Way to Build a Franchise Portfolio (Lessons from My Mistakes)
Автор: Connor Groce - Franchise Consultant
Загружено: 2025-09-22
Просмотров: 594
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So many people who dream about owning a franchise don’t just want to run one business forever. They want to build a franchise empire. But here’s the thing: there are actually two completely different ways to scale — horizontal growth and vertical growth.
👉 Find out more about franchising: https://www.connorgroce.com/lander
👉 Book a free strategy call with Connor: https://www.connorgroce.com/schedule
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In this video, I break down both approaches:
✅ Horizontal Growth – One brand, multiple markets (roll-up strategy, acquisitions, easy integration)
✅ Vertical Growth – One market, multiple brands (synergy or diversification, holding company style)
✅ The biggest mistake I made early on that you should avoid
✅ How to decide which strategy fits your goals, timeline, and tolerance for complexity
Whether you want to scale fast for a profitable exit or build a long-term holdco for evergreen wealth, choosing the right growth path is critical.
📌 If you’re serious about building a franchise empire, book a 1x1 strategy call using the link in the description — I’ll help you avoid the mistakes I made and fast-track your success.
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