My Team’s $21M Cold Calling Strategy (B2B Manufacturing)
Автор: Grant Breheny | Synapse Mfg
Загружено: 2026-01-05
Просмотров: 15
Описание:
Work With Us: https://synapsemfg.com/offer
00:00 – Introduction and why this video focuses on the first 30 seconds
00:46 – Why cold calls fail early in manufacturing
01:41 – The buyer’s reality and why respect + relevance matter
02:45 – Common cold calling mistakes to avoid
03:24 – The 30-3-30 principle explained
05:00 – Step 1: Gatekeeper strategy
06:16 – Step 2: Buyer introduction and asking for 30 seconds
07:46 – The qualifying question (make vs buy)
10:04 – Tailoring the conversation by persona
12:03 – Ending the first 30 seconds and moving to the next step
13:44 – Overall logic flow and final takeaway
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