NEUROSCIENCE IN LEADERSHIP | Step Forward with M6 | ep.8 Nikolaos Dimitriadis, Director EY Greece
Автор: StepForwardWithM6
Загружено: 2025-07-08
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🎙️Decoding the Brain: Neuromarketing, Leadership & the Future of Business with Dr. Nikolaos Dimitriadis
In this episode, we sit down with Dr. Nikolaos Dimitriadis, a globally recognized expert in applied neuroscience and author of Neuroscience for Leaders, to explore how brain science can help us become better leaders, marketers, and communicators.
🔍 What you’ll learn:
🧠 Why emotions are essential in decision-making
🧠 How neuromarketing enhances digital strategies
🧠 What AI can (and can’t) do for human connection
🧠 How to lead with empathy, clarity, and brain-aligned thinking
🧠 The foundational skills every future-ready leader should build today
“The brain is not made for business as we know it. But if we understand it better - we can lead better.”
This activity is co-financed by M6 Educational Centre and the Government of Switzerland through the Swiss project “Education for Employment” – E4E@mk implemented by Helvetas.
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