Coca Cola Looking to Invest In Cannabis Industry

Описание: Coca-Cola’s days of infusing cocaine into its drinks are long gone. Coke is now looking at cannabis! They are exploring making drinks with cannabidiol (CBD), the non-psychoactive chemical found in marijuana plants.

Cannabis research firm Brightfield Group, recently raised its projections for the CBD industry, finding it could reach $22 billion in market size by 2022. Coke investors are probably very welcoming of this news as a strong revenue stream that will have a lot of upside. If the company is able to capture just 10% of the projected market size, it would bring in $2.2 billion in revenue by 2022.

Coca-Cola offered this statement:

"Along with many others in the beverage industry, we are closely watching the growth of non-psychoactive CBD as an ingredient in functional wellness beverages around the world. The space is evolving quickly. No decisions have been made at this time."

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