App Free Trials: How UX Microcopy Helps Handle User Anxiety

Описание: Free trials are supposed to help users commit. So why do they still leave?😭

In this episode, we're looking at how BitePal, Calm, Duolingo, and Komoot write subscription copy that actually reduces anxiety and builds the kind of trust that keeps users around long after the trial ends.

Your opinion is welcome!

💥 And by the way, I'm a Content Lead at Uxcel. If you want to learn more about UX writing, check out the UX Writing course we created at Uxcel. Use my link to get a 20% discount: https://app.uxcel.com/courses/ux-writ...

And there are plenty of other courses on AI, Product Management, and User Experience, too!