The one about AI Slop, B2B Content Marketing Strategies and the film, Crimson Tide - TG123

Описание: The one about AI Slop, B2B Content Marketing Strategies and the film, Crimson Tide - TG123 with Roger Edwards and Pascal Fintoni.

#contentmarketing #storytelling #AI #b2bmarketing #crimsontide #genehackman #filmmarketing

00:00:00 Intro
00:02:39 In the News
00:16:05 Content Spotlights
00:31:20 This Week in History
00:39:03 Marketing Tech & Apps
00:46:22 Film Marketing

The shownotes for episode 123

👋 𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻
Here are your hosts, Roger and Pascal.

📰 𝗜𝗻 𝗧𝗵𝗲 𝗡𝗲𝘄𝘀
A selection of announcements and news releases from the world of marketing and technology that caught our attention

🏆 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁𝘀

ROGER: AI slop is taking over the internet and I've had enough of it by Becca Caddy, TechRadar: https://www.techradar.com/computing/a...

PASCAL: B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2025 [Research] by Stephanie Stahl managing director of Informa Connect’s martech group for Content Marketing Institute: https://contentmarketinginstitute.com...


📺 𝗧𝗵𝗶𝘀 𝗪𝗲𝗲𝗸 𝗶𝗻 𝗛𝗶𝘀𝘁𝗼𝗿𝘆
Our selection of historical events and anniversaries from the world of science, technology and popular culture.

🛠️ 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗧𝗲𝗰𝗵 𝗮𝗻𝗱 𝗔𝗽𝗽𝘀

ROGER: It’s all about alternatives to PowerPoint particularly for online presentations:

Put a Word Cloud in your presentation with Mentimeter: https://www.mentimeter.com/en-US/work...

Another interactive alternative: https://slidone.com/

PASCAL: It’s all about practising visual storytelling this year

Find stunning royalty-free footage and motion graphics: https://www.freepik.com/videos
Find the best royalty free videos and footage for your design: https://www.vecteezy.com/free-videos

Microsoft have (re)launched their own video editor: https://clipchamp.com/en/


🎬 𝗙𝗶𝗹𝗺 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴

CRIMSON TIDE (1995)

Directed by: Tony Scott and produced by Don Simpson and Jerry Bruckheimer.

Written by: Michael Schiffer, Richard P. Henrick

Cast: Denzel Washington, Gene Hackman, George Dzundza, Viggo Mortensen, James Gandolfini, Matt Craven

Music by: Hans Zimmer (using a blend of orchestra, choir, and synthesizer sounds)

Tagline: One man was trained to follow orders... and another had the courage to question them.

We look at the film marketing challenges for Crimson Tide – including fending off comparisons to Crimson Tide and Das Boot and from being labelled Top Gun Underwater.


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About Two Geeks and A Marketing Podcast

A video and audio magazine hosted by Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.

Roger Edwards is a marketing speaker and consultant who’s spent his whole career helping his customers keep their marketing simple but effective, He’s the author of Cats, Mats and Marketing Plans and the creator of the RogVLOG video series.

Pascal Fintoni is a digital marketing veteran, he is a speaker, trainer and advisor with nearly three decades of experience who enjoys revealing visual storytelling techniques to help you build better online campaigns faster

Please subscribe and leave comments and suggestions in the usual places.

Listen to the podcast: https://two-geeks-marketing-podcast.c...

https://two-geeks-marketing-podcast.c...

Pascal Fintoni: https://pascalfintoni.com/

Roger Edwards: https://rogeredwards.co.uk/services/