Hailey Bieber reaction: Selena Gomez rare beauty x Ulta interview. Why Rhode beauty wasn't chosen.
Автор: ICONIC MOMENTS
Загружено: 2026-01-06
Просмотров: 616
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Ulta’s lead beauty curator, present at the event, gently addressed the topic. “We’re constantly evaluating brands based on several factors: inclusivity, innovation, and customer demand,” she explained. “Rare Beauty impressed us from day one. Their shade range is one of the most diverse in the industry, and their mental health initiatives align with Ulta’s values around community care. It’s not just about what’s trending—it’s about long-term impact.”
While Rhode Beauty has earned praise for its chic, minimalist approach, Ulta’s team felt Rare Beauty’s mission of self-acceptance and mental health advocacy brought something uniquely meaningful to their assortment. “Rare Beauty’s launch was more than a product drop—it was a movement,” the curator added. Selena nodded in agreement. “Our goal isn’t to compete with other brands, but to create a safe space in beauty,” she said.
#selenagomez #haileybiebers #justinbieber #bennyblanco
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