How To Book More Sales Calls Without Being a Pest

Описание: Cold DMs are dead—and your calendar won't fill itself. In this episode of 10-Minute Masterclass, Trey Sheneman breaks down five creative and high-converting appointment-setting strategies that actually work. Whether you're a solo founder or sales pro filling your own pipeline, these techniques help you stand out and start more conversations that convert.



Key Takeaways
Booking sales calls doesn’t come from aggression—it comes from alignment.
Cold messages need personalization, creativity, and real value to stand out.

Resources Mentioned
Want to personalize outreach without being annoying? Below are the five appointment-setting frameworks Trey walks through in this episode — each one is designed to align value with attention (instead of pushing your offer too hard):

1. Want One?
Share a teardown, case study, or before/after carousel.
Prompt: “Want one? DM me the word ‘audit.’”

2. The Loom Bomb
Record a 30–45 sec video using Loom (https://www.loom.com/) showing their website/ad and dropping 1 useful idea.
Prompt: “If that was helpful, I’ve got 3 more. Want to brainstorm?”

3. Comment Ladder DM
Post spicy content. DM people who engage with:
“Saw your comment — mind if I share a quick idea I didn’t want to post publicly?”

4. Assessment/Scorecard Funnel
Build a quiz or scorecard using tools like:
- ScoreApp
(https://www.scoreapp.com/) - Bucket.io
(https://bucket.io/) Offer it free. Then: “Want help reviewing your results?”

5. Referral Chain
End every call with:
“Do you know 2 people who’d get value from this?”
Book a meeting from a meeting. Bonus if you incentivize it.



Timestamped Highlights
[00:00] – Cold DMs are dead—creative outreach wins now.
[01:00] – Quick sponsor shoutout: Live Well Vacation Club.
[02:30] – Who this episode is for: appointment-based, presentation-driven sellers.
[04:00] – Big idea: Booking comes from alignment, not aggression.
[05:00] – Play #1: Want One – Reverse outreach with relevant assets.
[06:00] – Play #2: Loom Bomb – Show value, then offer a brainstorming call.
[07:00] – Play #3: Comment Ladder – DM based on public post engagement.
[08:00] – Play #4: Assessment Tool – Provide insights before the ask.
[09:00] – Play #5: Referral Chain – Use meetings to open more doors.
[09:45] – Bonus: Make every message personal, clear, and curiosity-driven.
[10:00] – Final challenge: Pick one play, run it for 7 days, and watch what happens.

Sponsor: Live Well Vacation Club LiveWellMembership.com (http://livewellmembership.com/)  

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