How to Create Lead Magnets for CPA's, Accountants & Real Estate

Описание: http://prosocial.co/features/ ....If you don’t know what a lead magnet is this article could literally change your life. So what in the world is a lead magnet?

Lead Magnet - noun - an irresistible bribe offering a specific chunk of value to a prospect in exchange for their contact information.

This is one of the most basic yet critical things you’ve got to nail in order to get leads online.

Now even if this is the first time you’ve heard of lead magnets, the great thing is they’re really simple to make and actually the best producing lead magnets are simple & specific… so you don’t have to be the ultimate wonder boy or girl of marketing to make these work for you.

Alright so here are 5 different types of lead magnet ideas you can use:

#1 a Guide or Report: A real estate professional might offer a free report to get more for your home. Maybe phrase it “Free Report Reveals the Step-By-Step Process to Getting the Highest Price Offer for Your Home.” This is cures a specific want that your target lead might have and they’ll give you their contact information in exchange for it.
#2 a Toolkit or Resource List: An accountant might offer a Tax Deduction Toolkit. “Don’t Miss Claiming Anything this Year with the Help of this Tax Deduction Toolkit.”

#3 a Cheat Sheet or Handout: If you’re a real estate professional offer a free moving checklist “Get this FREE checklist packed with ideas that’ll save you oodles on your next move.”

#4 a Quiz or Survey: Quizzes are a fun and interactive way to capture leads. And nowadays, quiz building tools like tryinteract.com make this easy.

#5 a Video Training: Videos are great, easier than ever to make, and if you upload them to YouTube the SEO benefits are mind numbing. A real estate professional do something like, “Access this FREE video where I personally walk you through EXACTLY how to stage your home to increase it’s value by over 10%.”

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