Product Value Model – Tim Heiler – Introduction at UXCampEurope 2025

Описание: The Product Value Model – How to explain "Product" to your mom, your team, and your stakeholders

Working presentation: The Product Value Model (PVM) helps establish shared understanding about customer value in product and innovation teams. The model helps clarify the essential functions and relationships in product design and development work. Use it to establish a solid shared understanding quickly and easily.

June 2025 – Tim Heiler

00:00:00 Pitch
00:01:19 Draw-Along-Session
00:04:16 Basics of Product Value Model
00:06:36 Why a (new) model?
00:08:57 Requirements for a new model
00:12:00 Literature: Roots & Ancestors
00:14:20 Agenda
00:15:48 The Product Value Model
00:20:32 Research & Creativity
00:21:40 Where are You in this picture?
00:22:47 Evaluation
00:24:27 Strategic Design (Buyer / Business Valiue)
00:26:18 Product Creation
00:27:42 Value Chains
00:31:09 Hat Tip to Wardley Mapping
00:32:27 All Models are Wrong, but Some are Useful
00:33:38 Links

Get the Slides here:
http://product-value.timheiler.com/
http://timheiler.com