What is Kickstarter? | Understanding the rules of Kickstarter?

Описание: Kickstarter is one of the most popular crowdfunding platforms for launching new ideas. From creative projects to new products, creators have been taking their visions before the crowd and getting the funding to bring them to live. Have an idea for a product or business, but need funding? If traditional funding methods like loans or angel investors aren’t for you, maybe you should consider the crowd.

But what sets Kickstarter apart? What makes it the right platform for some projects, but not others? In this video we’ll break down the things that make Kickstarter stand out so you can make an informed decision about whether it’s the platform for your venture.

Still want more information? Check out our blog: What is Crowdfunding? We outline in more detail the types of crowdfunding and link to additional resources you may find useful.

___Contents of this video___

00:00 – Intro
01:07 – What is Kickstarter?
01:13 – Kickstarter Categories
01:35 – Rules of Kickstarter
01:43 – Projects Must Create Something to Share With Others
02:17 – Statistics Must Be Honest and Clear
02:47 – No Fundraising for Charity
03:03 – No Equity
03:19 – Prohibited Items




01:07 – What is Kickstarter?

01:13 – Kickstarter Categories

01:35 – Rules of Kickstarter

01:43 – Projects Must Create Something to Share With Others
Clearly communicate what “thing” you’ll be sharing with the world. Whether it’s an experience or a physical thing, something must be created.

02:17 – Statistics Must Be Honest and Clear
Whatever stats, numbers or information you share about your project must be honest and clear. Don’t deceive backers with half-truths or hyperbolic statistics.

02:47 – No Fundraising for Charity
As great as it is to raise money for charity, that’s not the purpose of Kickstarter. Campaigns must use funds to bring their projects to life. No charitable uses for campaign funds.

03:03 – No Equity
Kickstarter isn’t an equity based platform. You’re exchanging your “thing” for support. While offering a stake in your company is alluring, there are regulation platforms for those types of campaigns.

03:19 – Prohibited Items
There are a few categories of items you can’t run a Kickstarter campaign for. They include: offensive materials like hate speech or things that incite violence, alcohol, weapons, pornographic material, products that already exist, drugs, and live animals. You also can’t run a campaign for a product that claims to diagnose, cure, treat or prevent any illness or medical condition.



__About Enventys Partners____
Enventys Partners is a start-to-finish, all-encompassing product development service agency that designs, prototypes, manufactures, fulfills, crowdfunds, and markets new products and startup businesses.

We’ve raised more than $350 million for clients through crowdfunding and has been involved in the development, prototyping, launching, and/or marketing of over 2,500 products. For more than 20 years, clients have utilized the agency’s combined services to take their consumer products from napkin sketch to production.

For more information, visit https://enventyspartners.com/.

__Social Media____

► Facebook:   / enventyspartners  
► Twitter:   / ep_innovation  
► LinkedIn:   / enventys-partners  
► Website: https://enventyspartners.com/