Let us explain: The importance of UTMs for your digital advertising campaigns

Описание: In this SmartBi video we tell you everything about how UTMs can help you maximize your chances of success with your advertising campaigns.

Google URL builder: https://ga-dev-tools.google/campaign-...

00:00 Intro
00:38 What is a UTM?
00:55 The 3 major parameters.
01:49 The 3 other parameters to consider.
03:17 Extra tips.
04:01 The impact of UTMs.
06:02 Track conversions offline.
06:46 Conclusion

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