Cross Functional Leadership and Managing Up

Описание: In this episode, Jessica Stacpoole, VP of Sales at MVF, shares what it takes to lead cross-functional teams while managing up effectively. From building brand-new product suites to aligning revenue goals across Sales, Product, and Marketing, Jessica walks through the frameworks she uses to keep everything, and everyone, on track.

You’ll learn how daily huddles can unlock momentum, why transparent communication upwards is non-negotiable, and how genuine curiosity can shape a high-performing sales culture. If you're navigating internal alignment, exec pressure, or resource battles, this one's for you.

Follow Jessica on LinkedIn:   / jessicastacpoole  

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Courses:

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→ Discovery
→ Demo
→ Multi-threading
→ Business Case
→ MEDDPICC
→ Closing & Negotiation
→ Competition Trap Setting
→ Pitch Decks
→ Ghosting
→ Workshops
→ Outcome Drivers


Chapters:

00:00 – Intro: Cross-Functional Sales Leadership
01:12 – Meet Jessica Stacpoole, VP of Sales at MVF
02:15 – From BDM to VP: Jess’s 7-Year Journey
03:45 – Aligning KPIs Across Revenue & Product
06:20 – Why Understanding the “Why” Creates Buy-In
08:30 – Scaling Up with Cross-Functional Daily Huddles
11:10 – Borrowing Routines from Product & Dev Teams
13:00 – Resolving Conflicting Department Priorities
15:30 – Pivoting Based on Customer Feedback
17:45 – How AI Overviews Created a New Product Opportunity
20:00 – Bringing Strategic Ideas Up to C-Suite
22:00 – Curiosity as a Sales Superpower
25:10 – Data-Driven Leadership & Managing Up
28:30 – Building Trust with Transparent Forecasts
30:45 – Creating a Get-Well Plan for Exec Buy-In
33:15 – Pushing Back When Revenue Ideas Won’t Work
35:00 – Handling Unrealistic Board Expectations
37:20 – Selling Internally With Discovery & Options
39:00 – Final Advice: Curiosity, Context & the Why