Examples of my Social Listening research.
Автор: Dr Alan Shaw
Загружено: 2021-07-30
Просмотров: 635
Описание: This is part three of three from a Keynote speech I gave at the "Emerging Trends in Marketing and Management" Conference. Here I talk about examples of my Social Listening research: there is a quantitative one using MANCOVA, a Social Network Analysis one and one which uses a "Summative Content Analysis" Approach.
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