#3 - Footprints AI - Platform Demo - Campaign Reach Planner
Автор: Footprints AI
Загружено: 2026-01-13
Просмотров: 0
Описание:
Footprints AI turns your store traffic into powerful retail media, attracting brand investments and unlocking a new revenue stream for your business.
In today’s clip, we explore the Campaign Reach Planner - the Footprints AI module that transforms in-store traffic and online behavior into a clear, data-driven audience forecast, helping retailers and brands plan smarter, high-impact retail media campaigns.
What they can see:
• Total reachable audience across in-store and online
• Demographics: gender, age brackets, urban/rural split
• Household disposable income segmentation
• Life stages and shopping missions (e.g., stock-up, immediate need)
• Shopping patterns by day, hour, week
• Top basket categories: what shoppers are really buying
Why it matters?
Because brands today invest in audiences - not just impressions.
Give them confidence that your network delivers the right message, to the right people, at the right moment.
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