AI Edge Podcast Ep.1 Krish Raja
Автор: U of Digital
Загружено: 2025-12-30
Просмотров: 25
Описание:
In the first episode of the AI Edge Podcast, Shiv Gupta and Myles Younger are joined by Krish Raja to break down the biggest AI stories shaping marketing and advertising right now.
The crew digs into Coca-Cola’s latest AI-generated ad, why it sparked so much debate, and what it says about creativity, earned media, and brand risk. They also touch on social brand emojis and how small signals are starting to matter more in AI-driven environments.
The bigger conversation centers on AI and the future of work, from Amazon’s recent layoffs to what Nvidia’s exploding market cap really signals for marketers, agencies, and creative teams navigating rapid change.
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00:00 Welcome to the AI Edge Podcast
10:56 Coca-Cola’s AI Holiday Ad and Creative Backlash
13:34 When AI Creativity Feels “Off”
14:40 Are AI Ads Actually a Threat to Jobs?
15:30 Earned Media vs Real Consumer Impact
18:55 Should Iconic Brands Push the AI Envelope?
20:34 Why Coca-Cola Keeps Doubling Down on AI
21:20 Sam Altman Signals Ads Coming to ChatGPT
23:24 Trust, Monetization, and the Inevitable Ad Model
24:01 How AI Could Reshape Advertising Formats
25:47 Are We Entering an Advertising Ice Age?
28:17 AI as Decision Maker vs Search Tool
29:30 AI Earners vs AI Burners
30:24 Shopify vs Amazon on AI and Commerce
31:13 Why Amazon Is Blocking AI Agents
33:20 The Risk of Walled Gardens in AI
34:26 Retail Media, Bots, and Sponsored Links
36:31 What Amazon Really Wants With Rufus
37:22 The Big Takeaway for Marketers
38:47 Is AI Actually Reducing Job Risk?
39:52 Making Smart, Small Bets in Early AI Days
41:03 How Competitors Should Respond to AI Missteps
42:21 Final Thoughts and What’s Next
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