When the Cheese Moves: Business Pivots That Create Competitive Advantage

Описание: In this episode of Fiscally Awesome, Hiline CEO Matt Gardner explores the art and science of strategic business pivots with a legal influencer, sales leader, and now CRO at Latitude, Alex Su.

From shifting professional identities to recognizing when your business model needs a refresh, this conversation digs into how successful leaders know when it's time to change direction—and how to do it without losing momentum.

Discover:
✴️ Why professionals trained to avoid risk often struggle to embrace necessary pivots
✴️ How to recognize when "the cheese has moved" in your industry before your competitors do
✴️ Practical strategies for balancing caution with the need for speed in business decisions
✴️ Why understanding your true audience is crucial when shifting direction
✴️ The financial implications of pivoting too late (or too early)

Whether you're a founder at a crossroads, a professional considering a career shift, or a small business leader watching market dynamics change, this episode delivers candid insights about making smart pivots that create lasting competitive advantage.

No jargon, no fluff—just straight talk about how to stay fiscally awesome when everything around you is changing.

Tune in and learn how to turn market disruption into your next opportunity!