5 Ways to Exclude Irrelevant Users in Google Ads

Описание: We feel that excluding the wrong users from seeing your ads is equally as important as finding the right targeting options. So in this video, we'll walk through the five main ways we like to exclude irrelevant users from interacting with our Google Ads campaigns.

0:20 - Common Scenario With Clients That Require Exclusions
1:21 - Adding IP Exclusions to Google Ads Campaigns
2:24 - Limitations with IP Exclusions
3:36 - Excluding Users by Location Targeting in Google Ads
6:15 - Content Suitability Controls in Google Ads
8:13 - Excluding Individual Placements from the When and Where Ads Showed Report
9:04 - Placement Exclusion Lists for Bulk Exclusions
10:26 - Negative Keywords for Excluding Poor Search Terms in Google Ads

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