What is Amazon FBA? How to Sell on Amazon 2021 w/Melisa Vong

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🛍️ Ever wanted to get started in Amazon FBA? Melisa Vong's here to list out everything you'll need to understand.

1. Understanding Amazon FBA:
Amazon FBA stands for Fulfillment by Amazon, where Amazon handles fulfillment, storage, and customer service for your products.
There are different approaches to selling with Amazon FBA, including wholesale and private label, with the focus being on private label in this video.

2. Benefits of Selling on Amazon:
Amazon provides an established marketplace with a vast customer base.
No need to spend on driving traffic as customers are already shopping on Amazon.
Amazon handles inventory storage and customer service, reducing your workload.

3. Getting Started:
Sign up for a seller account on Seller Central at sellercentral.amazon.com.
List your products on Amazon's marketplace once approved.

4. Product Ranking:
Utilize campaigns and velocity campaigns to drive traffic to your listing.
Aim to rank your product on the first page of search results to boost sales.

5. Product Research:
Use tools like Helium 10 to conduct product research and analyze competitors.
Identify products with existing demand and find ways to improve upon them.

6. Initial Investment:
The amount needed to start depends on factors like product cost and initial inventory order.
Typically, starting with a couple of hundred units (250 to 500) is recommended, with an initial
investment of around 2.5 times the inventory order amount.

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