Google Local Listing Video Training

Описание: http://EagleIncomeMarketing.com

google local listing

Having a fully optimized Google Places page is crucial for business success today!

According to Wikipedia, local search is "the use of specialized Internet search engines that allow users to submit geographically constrained searches against a structured database of local business listings." Typical local searches using Google places include not only information about "what" the site visitor may be searching for (keywords, a business category, name of a consumer product, etc.), but also the "where" information (street address, city name, postal zip code, etc.). Examples of local searches using Google places include "hotels in Knoxville" or "Charlotte Italian restaurants".

Having a Google places Business Listing is a crucial starting point to any local search optimization and search engine optimization process. Google places has integrated Google Maps, Google Web searches, Google Hotpot, and a variety of other search technologies available in the local search marketplace. Here's what's included Google places optimization:

• Competitive Analysis -- We research Google places to find what the client's competition is doing that's getting them ranked? We do this within Google places so we can match and surpass them in all categories important to the search engines.
• Keyword/Category Research -- The search engines rank sites based on keywords that people are using to find a business, especially within Google places. The keywords then lead to identifying the appropriate categories for our client's Google places listing.
• Citations -- Our Google places research will tell us which citation sites are being picked up by Google places algorithms for our client's competition. That's where we focus our attention by making sure our client's business is listed within Google places, as well as on those citation sites.
• On-Page Optimization -- The search engines look for many Google places type criteria on the various pages of a website. They are trying to find the most appropriate websites to move to the highest positions in their rankings. So, they look for certain HTML tags, emphasis on keywords, the number of keywords used, internal backlinks, and many other factors. We optimize these factors within Google places based on the latest known weightings being used by Google.
• Off-Page Optimization -- In addition to Google places citation site listings, which are part of off-page optimization, we create the quantity and quality of backlinks to our client's site that will outstrip their competitors.
• Claim the Listing -- We claim the Google places listing on the client's behalf. We do this with the Google places listing because it matters how and when the listing is claimed. We claim all Google places listings in the most advantageous and timely manner possible.

We also conduct similar services with the other major search engines and directories. When complete, the Google places optimization service is maintained and updated on a monthly basis to continue to improve and then maintain top ranking positions within Google places.

http://EagleIncomeMarketing.com

google places